Milton Keynes is a young city by English standards and MK Dons at Stadium MK are a correspondingly young club, playing in the lower divisions where broadcast coverage is thin. The city's population is unusually mobile, with a high proportion of people who moved here from elsewhere in the country or abroad, which means loyalties are scattered: a great many households here follow a club from somewhere else entirely. That is the distinctive telly problem in Milton Keynes. What people want is not the local side but the club they grew up with, wherever that is, and often channels from another country as well. A single conventional package rarely accommodates that.
Milton Keynes has strong coverage across the city, having been built and expanded in an era when infrastructure was planned in from the start, and out through Bletchley, Wolverton and towards Newport Pagnell and Stony Stratford. The housing is predominantly newer estates and apartment developments, with a very mobile population: a high proportion of residents moved here from elsewhere in the country or abroad. That mobility is the distinctive fact. Loyalties are scattered, and what a household here typically wants is the club they grew up with rather than the local side, often alongside channels from another country. Check both during the trial.